We have compiled some of the highlights of the 2023 Turkey Game Market Report prepared by Gaming ing Turkey, of which Portuma is one of the platinum sponsors. When we look at Turkish mobile player habits, the free download of games and the graphics in the game trigger the game choices of the players. In addition, in-game reward systems also stand out as one of the motivations for downloading the game.

 

 

Mobile gamers in Turkey generally play games to have fun, relax and socialize.

 

 

Turkish players often spend money on games for pleasure and status. Apart from this, he also spends money to take advantage of subscription opportunities, to compete, and to play comfortably without seeing in-game ads.

 

 

It is seen that people of all ages play mobile games in Turkey. When we look at the demographic characteristics, players in the 18-35 age group make up the majority of mobile players in Turkey.

 

 

When we look at the gaming industry market size in Turkey, we see that while the industry size is 10,352,500,000 TL in 2022, this figure 13,920,000,000 in 2023 This growth is 34.46% in Turkish Lira.

 

 

The investors that provided the most funding in 2023 stand out as Ludus Ventures, WePlay Ventures, Boğaziçi Ventures and Bilişim Vadisi.

 

 

Portuma founder Ozan Emrah Ünal was also included in the report.

 

 

You can read the article titled In-Game Advertising is Now a Part of Our Lives in detail in the report.

 

 

You can click on the link to review the full report;