Portuma, which plays a major role in the marketing activities of educational institutions, is expanding its network by gathering brands and game companies every day!

Haliç University has made an agreement with Portuma in order to reach the most accurate target audience and maintain successful marketing activities, to connect with the Z generation and to be a pioneer in in-game advertising. As it is known, Portuma was established to provide the marketing of in-game advertising spaces by game companies. The platform, which broke new ground both in the international market and in the Turkish market, soon attracted the attention of all brands.

Game console companies, mobile game manufacturers and computer game manufacturers can purchase in-game advertising spaces with Portuma. Thus, brands are running a much more effective awareness strategy with up-to-date advertising spaces. Moreover, Portuma offers uninterrupted and natural viewing to the potential audience without stopping the game or creating various impression imperatives.

Haliç University made an agreement with Portuma in order to reach the target audience in the right area in the new preference periods. Currently, Portuma has 80 million downloads in its repository. With Portuma, brands can reach more than 4 million daily users and 15 different categories in 177 countries. The successful formation, which made an impression in a short time, provides game studios with an additional source of income, and can easily reach advertisers to their target audiences.